not bad(p) virtuoso Case Introduction Capital 1 started is a creed card bring company. It has now change and has many pecuniary products such as auto lend and bag lending. This diversification has been a result of several acquisitions of lending companies. These companies each do a special niche and function form Capital Ones strong portfolio. military burster Statement Capital Ones financial mission statement is Helping to relieve oneself strong and healthy communities benefits us all. We apply the same dogmas of innovation, collabo balancenism and empowerment to our work in the community that we do in our business. (Company Statements, 2009) Competitors Capital Ones principle business is address card issuing, see table 1. It is as well a boss competitor in auto loans and home loans. Table 1 heyday Ten U.S. Bank identification Card Issuers, Third run 2004 RankCompanyMarket Share 1JPM Chase19.1% 2Citigroup16.3 3MBNA11.8 4Amer. Exp.9.3 5Bank o f America8.0 6Discover7.2 7Capital One6.8 8HSBC2.9 9Providian2.6 10Wells Fargo1.2 (Cardweb, 2007) Financial balances 2004 report Metrics ROA.03 ROE.21 avail Margin.06 Current Ratio5.58 Quick Ratio1.61 Debt to As enclothes.18 Debt to truth1.

15 Ratio Analysis Capital Ones return on candor is 21%. This is higher than the average of 12 15%. The company has a 6% profit margin. The company is rightfully liquid with a 5.58 current ratio and 1.61 acid ravel; those are very high liquid ratios, good signals. This ratio says the company can pay their current liabilities 1.61 times without having t o frequent inventory or loans. The company! s debt is at 18% of its assets while at 115% of its right. The debt to assets ratio is good, while the debt to equity ratio signals a flag. This flag could be explained by the teensy-weensy amount of equity issued to the public. SWOT Analysis Strengths 1.Great Return on Equity 2.Good Liquidity 3.Highly Diversified Products 4.IBS System (Screens Potential...If you want to set about a full essay, order it on our website:
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